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It is true, music is best heard when your eyes are closed or if you can get really really close to the stage performer.
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Moog Beer!

Submitted by on May 12, 2010 – 2:17 pm No Comment

What if you could put all that wonderful, organic moog-y goodness into bottles and sell it?

Well, the Asheville Brewing Company and the Bob Moog Foundation have teamed up to do just that – with the launch of the limited edition Moog Filtered Ale, in honor of synthesizer creator Bob Moog.

Moog Beer is being released on May 27th, at a Moog Foundation fundraiser, featuring virtuoso synthesist Erik Norlander and his massive custom modular synthesizer, affectionately called “the Wall of Doom.”

Moog Filtered Ale will be available internationally in bottles, and available on tap throughout western North Carolina. Unfortunately, it will only be sold from May 27 until July 31, after which it will be no more.

Doug Riley, brewer and part owner of the Asheville Brewing Company says:

“Moog Filtered Ale is an American-style pale ale with distinctive notes of caramel and pine. It’s a very accessible beer that reflects the Moog legacy. I’ve been a fan of Bob Moog since college, and I am excited to present a beer in honor of an American pioneer,”

I love the label – designed by Asheville artist Phil Cheney, it shows Bob Moog leaning over a keyboard with musical notes, synthesizer knobs, and patch cables floating from his head. In the upper right hand corner of the label, “76″ commemorates Bob’s May 23 birthday.

I just can’t wait to crack one of these open.

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